For the woman who is discovering freedom. An international location shoot set on the island of Ibiza for the launch of True To Me. TTM is a women’s high end resortwear brand who take pride n every detail about their brand’s touch points.
This video launched the brand campaign to empower women through fine cuts and luxurious fabrics. The production required multiple trips. The first, a thunderstorm beach setting to
evoke the emotion of discovering a new found freedom and letting go.
The second trip involved producing a library of specifically directed social reel assets. A private hire villa in Ibiza hills – an ideal aspirational lifestyle for the brand and it’s audience.